|
CALL FOR ENTRIES
Division 2 -- Communication Skills
The Communication Skills division includes communication products (publications, advertising, websites, newsletters, etc.) that showcase technical skills such as editing, writing and design. In addition to overall excellence, Entrants must demonstrate creativity, measurable results and strategic alignment with their organization’s business goals.
Note: An individual communication product may also be entered as part of an overall program in the Communication Management division.
CATEGORY 18: ELECTRONIC AND DIGITAL COMMUNICATION
Computer-based communication projects produced for internal or external audiences that primarily use electronic production and/or delivery tools. This category includes predominantly one-way electronic communication: published content that audiences access online. It includes electronic newsletters, electronic annual reports, websites and intranet sites.
CATEGORY 19: AUDIOVISUAL
Programs that use sound, video, film, slides, CDs or a combination of these elements. This includes projects such as video programs/overall productions, audio-only programs, slide-and-sound programs and films.
CATEGORY 20: PUBLICATIONS
Internal or external publications in all formats except electronic, which could includes magazines, newspapers, magapapers/tabloids, newsletters, annual reports, brochures, leaflets and special publications.
CATEGORY 21: WRITING
Original material written for a particular communication project that could include personality profiles, recurring features or columns, stand-alone features, editorials, advertorials, interpretive/expository articles, news articles, speeches, scripts, news releases, sales promotion and marketing, technical writing, and writing for online distribution.
|